We are pleased to announce that Thom Clark has joined the SmartTRAK team as Senior Director, Enterprise Strategy + Solutions. Thom Clark joins us after successful positions in Medtech, Life Science and SaaS enterprise strategy, marketing and customer success.
Thom started his career in the diabetes care industry before being hired by Synthes USA. After a successful stint as both a trauma consultant, then regional manager, Thom moved into solutions and services (consulting) first within the Depuy-Synthes Advantage franchise, then Solutions Innovation, and finally with JNJ's umbrella Medtech Strategic Customer Group (SCG). Working with the Top 150 health systems, Thom and his team of Directors delivered a broad suite of solutions including operative efficiency, clinical pathway improvement, clinician wellbeing, supply chain management, and patient navigation. After leaving JNJ in 2020, Thom moved to running US Orthopedic Marketing + Solutions at Pacira, then as chief strategy and customer officer for Elation, a human performance and coaching SaaS startup based in Wyoming. Thom and his family reside in the greater Philadelphia area.
Meet Thom Clark:
What is your role with SmartTRAK? As Senior Director, Enterprise Strategy + Solutions, my role as I initially see it is to help both product and commercial strategy in the core ortho solutions portfolio while contributing to SmartTRAK’s overall go-to-market success. As I become more familiar with the people, culture and solutions, I plan to be a catalyst working cross-functionally to help different teams across the organization, including marketing, messaging, contracting, content, research, and consulting – having some experience in each of these functions. Ultimately, it's all about our customers.
What do you like about SmartTRAK? I would have to say the amazing People and the concept of Insights-as-a-Service vs the normal SaaS offering. During the interview process, all my questions were focused on people, culture, innovation, and marketplace. I am also super stoked to begin working with many of my former colleagues in Medtech and Life Science.
What is something special or unique that you bring to SmartTRAK subscribers? I have a unique history, having moved from sales and sales management to health system consulting in the orthopedic market, focused on TJA and Trauma. Starting with clinical pathway improvement and moving to operational efficiency, supply chain improvement, clinician wellbeing and burnout, patient navigation, and digital surgery, our team under the umbrella of JNJ’s Strategic Customer Group had the privilege of working with the top 100 health systems across the US and even OUS. I also worked in Life Sciences at Pacira and then a human and team performance and coaching SaaS startup business called Elation. I believe I bring a very different view on how unique and powerful data and insights can be leveraged for success. It's also fun to understand both industries from a data and insights perspective.
How/why did you get into the life sciences industry? After college, I was blessed to get into the diabetes market and then hired by Synthes as a trauma rep, then regional manager, health system consulting director, and finally running a national consulting team. I learned very early in my career at Synthes the huge impact you can make on patient outcomes and health system efficiency. I was hooked! I have always been fascinated by how things work and being in orthopedics was a dream come true! Now I get to see the entire industry through a different lens.
What are your favorite online websites or resources that you check every day? Well, I know I need to say SmartTRAK first! As I move back into MedTech and Life Science, my focus will be on connecting (and reconnecting) with my network to conduct research on all the market and product channels we now cover. So many blogs, posts, websites, interviews and industry publications fill my day it would be impossible to list them all.
How do you stay current on what’s going on in the industry? There is absolutely nothing that compares to talking to real humans working on real products, marketing plans, and strategy across the industry. As stated, I am really excited to begin my outreach to “interview” as many people as I can virtually or at shows as part of my enterprise role. Combining this with the amazing amount of experience across our team of analysts at SmartTRAK should be more than adequate.
If you could have one superpower, what would it be? I try to live in “reality” as much as possible, so this one is difficult. I would say the ability to sustain a positive and optimistic mindset, regardless of what life throws at me. I know people who possess this trait and am in awe of their ability to weather hardships and remain cheerful and supportive with a growth mindset.
What was the last show you binge-watched? Wow, probably The Office with my 20 year old during his summer break from the University of Scranton (of all places!).
What is your life like outside of SmartTRAK? Married for 25 years to my best friend, supporter, and confidant. We have two boys, Ben (22) and Harrison (20) and two crazy labradoodles, Bentley and Scarlett, who pretty much run the household. I am a human performance nerd who focuses a lot of time on movement, nutrition, healthspan, and ways to optimize physical and mental well-being. I also love to fly-fish, cycle, and work in the yard. I am a certified financial and retirement coach and in the process of obtaining personal training and nutritional coach certifications to help others reach their goals and redefine what the term "wealthy" means.
What are you most excited about for your upcoming year at SmartTRAK? The ability to get back to my roots in MedTech and Life Science while quickly learning our product and process to make a noticeable impact on our client's market success in the shortest time possible. Always up for a challenge!
If you'd like to learn more about SmartTRAK and how it can increase proficiency, improve productivity and reduce costs for your company, or if you would like to meet with Thom, just click the button below.
SmartTRAK is the Medtech industry’s only global Insights-as-a-Service solution for the Orthopedics, Wound Care, Regenerative Medicine and Neuro Therapy markets. SmartTRAK’s propriety methodology turns disparate data from hundreds of sources into powerful insights customers can rely on as the trusted source for strategic decision-making. The SmartTRAK enterprise platform includes rich daily updates, comprehensive market coverage and simple-to-use tools and dashboards for market, product and financial analysis. Customers leveraging the SmartTRAK platform also have direct access to market experts for inquiries and advisory services. If you would like a demo of what SmartTRAK has to offer and see how we can help increase proficiency, improve productivity and reduce costs for your company, just click here.