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SmartTRAK Life Sciences News and Analysis Blog

Thomas Wallick

30+ years’ experience in Consumer and Life Sciences Industry marketing including Orthopedics and Cardiology.

Recent Posts

2 min read

SmartTRAK heads to Boston for NASS!

By Thomas Wallick on 9/23/21 9:00 AM



The SmartTRAK team is excited to head to Boston for the North American Spine Society (NASS) meeting. Need better business intelligence? Visit us at Booth 3719. SmartTRAK is the most comprehensive business intelligence platform for the MedTech industry. SmartTRAK's real-time data allows everyone in your organization to tap into the same data to drive strategic consistency and increase collaboration across your enterprise. Watch the video below to learn how SmartTRAK can help.


Planning to go to NASS? SmartTRAK will be represented in Boston by:

  • Julianne Burns, GM, Spine
  • Elise Wolf, VP & GM, Orthopedics
  • Kristina Meyer, CCO
  • Matt Golembeski, Dir. of Sales
  • Joe Mish, Dir. of Sales
  • Tim Patrick, Sr. Manager of Corporate Accounts

Meet with us in Boston to learn more about what's coming down the road, including:

  • Integration: Combine our data with yours and integrate it into your data analytic platform.
  • Customization: Tailor SmartTRAK to match your company's business and create your own business intelligence solution.
  • Expanded Functionality: Drive strategic consistency across your enterprise with user-specific enhancements and increase collaboration across your team

Schedule a meeting today!
We know you're going to love what's coming down the road!

Schedule a Meeting

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2 min read

SmartTRAK Hosts "The State of the Spine Market" Webinar

By Thomas Wallick on 9/13/21 9:49 AM

Register now for SmartTRAK's "The State of the Spine Market" webinar to be held on Wednesday, September 22, 2021 at 1:00 pm ET. Learn from SmartTRAK's General Manager of Spine, Julianne Burns, about the latest trends in the Spine market and how COVID-19 continues to impact the market. 

Agenda:
  • A Look Back: How COVID Impacted the Spine Market in Q1 & Q2
  • Q3 and Beyond: Dealing with Delta and More
  • Market Drivers & Trends
  • Q&A

Registration is free but limited. Sign up now to reserve your spot!

Julianne Burns, Smarttrak's General Manager, Spine, has 15+ years' experience in consulting, market development and marketing in the spine industry, including 7+ years at Medtronic Spinal & Biologics.

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3 min read

Know Before You Go: AOFAS 2021 in Charlotte, NC

By Thomas Wallick on 9/10/21 11:04 AM

After another difficult year, it's time to get out there and start reconnecting in person. SmartTRAK is excited to be traveling to Charlotte, NC to attend AOFAS at the Charlotte Convention Center, September 21-25.

SmartTRAK will be represented by Natasha Weeks, General Manager, Trauma & Extremities. Natasha is also managing our 3 newest modules, Pediatric Trauma, Pediatric Extremities and Pediatric Spine. If you would like to meet with Natasha while attending the meeting, just click here.

Now that we're back to in-person meetings, it's time to resume our continuing series Know Before You Go, so I sat down and asked Natasha a few questions about what she is looking forward to at AOFAS.

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3 min read

SmartTRAK's New Pediatric Modules: An Interview with the Analysts

By Thomas Wallick on 9/8/21 10:03 AM

We are excited to announce the addition of the full market view of Orthopedic Pediatrics (US) to the SmartTRAK platform, featuring 3 modules covering Pediatric Trauma, Pediatric Extremities and Pediatric Spine!

Natasha Weeks, General Manager, Trauma & Extremities, will be managing Pediatric Trauma & Extremities and the Spine module will be managed by Julianne Burns, General Manager, Spine.

In the following video, Lindsey Wolejko, SmartTRAK's Director of Marketing, discusses with Natasha and Julianne what's included in each new module and why we're so excited about these additions to the SmartTRAK platform. To request more information about these offerings, please click here.

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10 min read

R&D Focus on Orthopedics: Patents, Products & Predictions

By Thomas Wallick on 8/9/21 3:46 PM

Despite the looming shadow of the emergence of the COVID-19 Delta variant, the worldwide MedTech industry continues to focus on the future. SmartTRAK reports daily on the challenges still ahead, covering all aspects of the Orthopedic market: Extremities, OrthoBio, Spine, Computer Assisted Surgery, Total Joints, Trauma, Soft Tissue Fixation and EU Extremities and Trauma. We'll be at AAOS in San Diego, and if you would like to meet with us to see what SmartTRAK can do for you, just click here

The following is just a small sampling of recent Orthopedic updates from around the world compiled, reviewed and posted in real time by our SmartTRAK analysts. We constantly monitor the worldwide MedTech industry, sifting through the noise to present to our subscribers the most relevant international news, patents, trends, new products, financial data and competitor developments in the global Life  Sciences industry. 

Patents:

Globus*  

KB Medical was granted US Patent “Robotic navigation of robotic surgical systems” describing robotic surgical systems with built-in navigation capability & ability to update registration in real time & obviating the need for a separate navigation system. 11,071,594

Sutureless Repair of Soft Tissue

US Patent Application “Sutureless Repair of Soft Tissue” was published describing a sutureless method of repairing soft tissue defects in soft tissue including ligaments such as anterior cruciate ligaments (ACLs). 20210236130

Topics: Orthopedics
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9 min read

R&D Focus on Sports Medicine: Patents, Products and Predictions

By Thomas Wallick on 6/28/21 9:31 AM

As the COVID-19 workplace restrictions ease up, the MedTech industry continues to progress with product innovation and plans for the future. In July, AOSSM and AANA are partnering for a combined annual meeting, the first in-person meeting for both since the start of the pandemic. SmartTRAK reports daily on the challenges still ahead, covering all aspects of the Sports Medicine market.

The following is just a small sampling of recent Sports Medicine related updates from around the world compiled, reviewed and posted in real time by our SmartTRAK analysts. We constantly monitor the worldwide MedTech industry, sifting through the noise to present to our subscribers the most relevant international news, patents, trends, new products, financial data and competitor developments in the global Life Sciences industry.

Patents:

  • Zimmer Biomet* 

    Biomet Sports Medicine (ZBH) was issued US Patent “Method and apparatus for forming a self-locking adjustable loop”, describing methods and apparatus for forming a self-locking adjustable loop. 11,039,826

  • Cannabinoid for Sports Med Applications
    Precision Biologic’s US Patent Application “METHODS OF USING CANNABINOID COMPOSITIONS IN SPORTS MEDICINE APPLICATIONS” was published. 20210128521

  • Stryker (Ivy Sports Medicine LLC) was issued US Patent “System and method for all-inside suture fixation for implant attachment and soft tissue repair”, describing an all-inside soft tissue repair device. 10,932,769

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6 min read

What's New at Depuy Synthes?

By Thomas Wallick on 5/18/21 9:06 AM

SmartTRAK highlights what’s new in orthopedics, sports medicine, wound care, regenerative medicine and neuro therapies, with a spotlight on Depuy Synthes, a subsidiary of J&J. We constantly monitor the worldwide MedTech industry, sifting through the noise to present to our subscribers the most relevant international news, trends, new products, patents, research, financial data and competitor developments in the global life sciences industry.

The following is a sampling of some recent updates covering Depuy Synthes that were compiled, reviewed and posted in real-time by our SmartTRAK analysts.

New Products:

  • DePuy Synthes will distribute Expanding Innovations’ X-Pac Expandable Lumbar Cage System in the US. The system allows for controlled expansion of both height and lordosis and post-packing of graft.
  • In its Q420 earnings call, JNJ touted the FDA clearance of its VELYS Robotic-Assisted Solution for use w/ the ATTUNE* knee system. The Company will launch its VELYS robot for TKA in 2021, however, specific timing was not provided. JNJ Q420 Earnings Transcript on Seeking Alpha
  • WFS analyst Larry Biegelsen notes that in addition to competitive advantages including small footprint, digital connectivity, short set-up time & small learning curve, JNJ’s VELYS robot is expected to be cost-effective w/ prior commentary suggesting a price point of ~$250K.

    Find out how to receive SmartTRAK Daily Updates in your morning email
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2 min read

Do You Know What Your Competition is Up to?

By Thomas Wallick on 5/17/21 11:16 AM

Sure you read the news, a blog or journal or two, but you do you ever truly feel like you know what your competition is up to? SmartTRAK does! We provide real-time market intel on the MedTech industry including trends, news, financial data, competitor developments and more.  Our platform is fueled by industry experts, all of whom have had years of previous experience working at some of the biggest players in the industry.  Our team knows what's important to you and we keep our eye to the competition 24/7-- so that our subscribers can save time and find all the competitive intel they need in one place.

SmartTRAK currently features profiles on an ever-growing growing list of over 7,000+ products, including product descriptions, classifications, indications, clinical updates, regulatory status, studies, reimbursements, sales and distribution and more. Learn more about SmartTRAK's competitor profiling below:


SmartTRAK
also provides up-to-date, detailed company overviews, including the latest intel, revenues and financial outlooks, strategic alliances and more on over 1,100+ companies, and the list is growing daily. New to a particular industry, or looking to expand into new territory? SmartTRAK's company and product profiles can help you get the lay of the land quickly:

 

A subscription to SmartTRAK provides you with access to our comprehensive coverage of Orthopedics, Wound Care, Regenerative Medicine and Neuro Therapies markets worldwide. In addition, all subscribers receive a Daily Updates email containing the latest need-to-know news curated by our expert analysts. It's the perfect way to start your day! If you would like to learn more about   SmartTRAK , or to see if your company subscribes, just click the button below.

Learn More

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2 min read

SmartTRAK Attending ISASS21 in South Beach Miami

By Thomas Wallick on 5/11/21 9:25 AM

It's time to get out there again and re-connect, and SmartTRAK is excited to be attending ISASS21, the International Society for the Advancement of Spine Surgery's 21st annual conference, at the Loews Miami Beach Hotel in South Beach Miami, May 13-15.

SmartTRAK will be represented by Julianne Burns, General Manager, Spine. Please contact us if you would like a meeting.

Click to read some recent SmartTRAKanalysis articles by Julianne that were featured on the blog:

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3 min read

Pediatric Orthopedics Modules: Spine, Trauma and Extremities are Now Available!

By Thomas Wallick on 5/3/21 11:08 AM



We are excited to announce the addition of the full market view of Orthopedic Pediatrics (US) to the SmartTRAK platform, featuring 3 modules covering Pediatric Trauma, Pediatric Extremities and Pediatric Spine!

Learn More about the SmartTRAK Pediatric Orthopedics Modules
Coverage includes:

  • Pediatric Trauma:
    • Pelvis
    • Femur
    • Proximal Tibia
      Technologies covered include Guided Growth Plates, Anatomic Plates, IM Nails (including Elastic Nails), Deformity Correction and more!
  • Pediatric Extremities
    • Upper Extremities Fixation
    • Foot and Ankle Fixation
      Technologies featured include Cannulated Screws, Clavicle Plates, Wrist Fusion Plates, External Fixation and more!
  • Pediatric Spine:
    • Adolescent idiopathic Scoliosis
    • Early Onset Scoliosis
    • Neuromuscular Scoliosis
      Technologies included feature Growing Rods, Fusion Technologies, Vertebral Body Tethering, ApiFix and more!
Topics: Orthopedics
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