<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1000083763474443&amp;ev=PageView&amp;noscript=1">
Log In

SmartTRAK Life Sciences News and Analysis Blog

Thomas Wallick

30+ years’ experience in Consumer and Life Sciences Industry marketing including Orthopedics and Cardiology.

Recent Posts

3 min read

Meet the Expert: David Shepard, Senior Analyst, Orthobiologics and Regenerative Medicine

By Thomas Wallick on 4/3/25 8:30 AM

We are pleased to announce that David Shepard has joined the SmartTRAK team as Senior Analyst, Orthobiologics and Regenerative Medicine. Prior to joining SmartTRAK, for the last 22 years, David has worked for Arthrex as the Senior Director of Orthobiologics and Vet Systems, where he led global business development and product strategy across two diverse portfolios, driving innovation in regenerative medicine and orthobiologics. Before that, he was Director of Donor Services at the University of Florida Tissue Bank, where he oversaw tissue recovery operations and processor distribution for all donors across the UFTB region, confirming compliance, efficiency and optimized recovery rates.

Meet David Shepard:

What is your role with SmartTRAK? I am a senior analyst with the OrthoBio Team.

What do you like about SmartTRAK? I have been using SmartTRAK for years to keep up with the latest developments in the fast-moving Orthobiologics space. This unique environment covers many areas of medical practice, so staying on top of the latest news, emerging tech, research, and IP is critical to the success of any company. Now that I am on the other side, it’s like being a kid in a candy store.

What is something special or unique that you bring to SmartTRAK subscribers? I have worked in various roles in the Orthobiologics space, leading upstream product development from early research to product launch, downstream marketing, sales management, and evaluation of emerging technologies. I have also had the opportunity to work alongside and learn from some of the preeminent thought leaders in the field. This has prepared me to help companies reach their goals using the power of data analytics and experience in this diverse field.

What do you think the biggest promise of medical technology (in your area) is? With incredible materials, instruments, and implants now available to physicians, the one area that remains out of their control is the biology of their patients and how that will impact their final repair and long-term outcome. It is well-accepted that Orthobiologics (Cells, Signals, and Scaffolds) have the best opportunity to improve patient outcomes. While it is hard to pick a single area as the most promising, I would say that cellular and cell secretory factors may hold the most potent potential to direct regenerative repair and even early diagnosis.

What are your favorite online websites or resources that you check every day? For years, I have started my day reviewing the SmartTRAK updates and augmenting these overviews by cruising PubMed to dig into more of the details. Even some of the best research can miss fine details that hold the truth.

How do you keep your medical device research skills sharp? I read, read, read…and I have never been shy about contacting authors to get more details about the research I am reviewing. I enjoy talking to companies about their new technologies and clinicians who are early adopters so I can better understand the problems they are trying to solve and how their technique or product solves those problems. As my father has always told me, surround yourself with people who are better than you, and that is easy to do when working at SmartTRAK.

If you could have one superpower, what would it be? This is a fun question. I would have to say teleportation. I love to travel and hate traffic; this power would resolve that conflict.

What was the last show you binge-watched? Hmmm…tough one. I am more of a binge reader but almost anything in the sci-fi genre will fit the bill regarding series and watching. Separation has been and interesting one. Good characters that you care about are key.

What can we find you doing when you’re not working? You can often find me on the ice. I do my best to stay fit as I remain an avid hockey player, playing 3+ games weekly. All three of my boys also play, so it is a busy house. My wife and I also enjoy hiking in the mountains of NC.

If you'd like to learn more about SmartTRAK and how it can increase proficiency, improve productivity and reduce costs for your company, or if you would like to meet with Elizabeth, just click the button below.Learn More

Continue Reading
3 min read

Meet The Expert: Elizabeth Anderson, Senior Analyst, Biologics

By Thomas Wallick on 3/26/25 8:00 AM

We are pleased to announce that Elizabeth Anderson has joined the team at SmartTRAK as Senior Analyst, Biologics. Before joining SmartTRAK, Elizabeth got her start at Healthpoint in Texas and has since worked in various roles with several of the top companies in the biological space, including Smith+Nephew and Organogenesis. 

Meet Elizabeth Anderson:

What is your role with SmartTRAK? My role with SmartTRAK will be as a Senior Analyst for the Biologics module.

What do you like about SmartTRAK? I have been using SmartTRAK since the platform started. My favorite feature is the ability to have information relevant to both the commercial and clinical sides of the market in one place. 

What is something special or unique you bring to SmartTRAK subscribers?
The majority of my roles have been responsible for market research and business intelligence. I have extensive experience combining primary and secondary data to get a full picture of the market.

What do you think the biggest promise of medical technology (in your area) is?  In the Biologics space, it isn't easy to choose just one. A lot of research is looking into the ability to impregnate matrices or grafts with growth factors or cell types that a patient may be missing based on their pathophysiology. 

How will it change everything? This would allow clinicians to tailor their tx specifically, giving the patient what is needed to heal. Of course, this hinges on the proper diagnostics, but I think it is where we are headed.

What are your favorite online websites or resources that you check every day? Of course, I stay up to date with SmartTrak and LinkedIn, my go-to sources, but I also monitor the CMS website in this space.

How do you keep your medical device research skills sharp? I keep my skills sharp by attending conferences, reading published clinical studies, and talking to clinicians on the front lines.

What was the last presentation you gave and to who, about what?  My last presentation was a forecast model for a new product launching clinical trials to enter the US market. It was for a US Business Development Director for an OUS manufacturer.

What was the last show you binge-watched? The last show I binge-watched was the limited series American Primeval on Netflix. It is a good story.

What is your life like outside of SmartTRAK?
Outside of SmartTRAK, I run a lot, tend to my senior dog, and try to teach myself new baking skills. I have backed off a lot of the long-distance running but still do a few endurance events.

If you'd like to learn more about SmartTRAK and how it can increase proficiency, improve productivity and reduce costs for your company, or if you would like to meet with Elizabeth, just click the button below.Learn More

Continue Reading
2 min read

Neuromodulation Trends to Watch at NANS 2025

By Thomas Wallick on 1/30/25 12:22 PM

SmartTRAK is attending the upcoming North American Neuromodulation Society meeting (NANS) in Orlando, Florida, and we would love to schedule some time to meet! We can't wait to see all of our colleagues and kick off 2025 at the premier Neuromodulation conference. Our experts will be covering all the developments from the conference, including breaking news on research and surgical advancements.

In preparation for NANS 2025, SmartTRAK's Anne Staylor, VP & GM of Neuro Therapies, gives an update on what's happening in the Neuromodulation Market: what's driving the market, what's limited the market and what she expects to see at the conference. Click the video below to view.


Click on the button below to schedule a time
to discuss the latest developments in Neuromodulation and SmartTRAK's latest offerings, including our new MIS SI Joint Fusion Module! Meet with SmartTRAK

Continue Reading
4 min read

SmartTRAK's Top Blog Posts of 2024

By Thomas Wallick on 1/21/25 9:30 AM

In 2024, SmartTRAK continued to empower you to Be The Expert in the MedTech industry. As your trusted resource for up-to-date industry insights, we delivered real-time market data, analysis and actionable insights across the orthopedics, wound care, regenerative medicine and neurotherapy markets. Here are SmartTRAK's Top Blog Posts from 2024, offering valuable perspectives from our expert analysts.

  1. Skin Substitute Market Rocked by DOJ Investigations
    SmartTRAK believes the billions of dollars of Medicare abuse already uncovered is the tip of the iceberg in services billed to Medicare via the Physician Fee Schedule.

  2. Medtronic: Making Waves At NANS 2024
    Medtronic executives discuss how the company is making waves in interventional pain, minimally invasive spine and deep brain stimulation in an interview with SmartTRAK at NANS 2024.

  3. Spine Market Movers to Watch in 2024
    SmartTRAK highlights companies to watch as they continue their double-digit growth train with multiple catalysts for expansion in 2024.

    Request a Demo of the SmartTRAK Business Intelligence Platform

Continue Reading
2 min read

Trends and Developments in Spine Enabling Technologies at NASS 2024

By Thomas Wallick on 9/24/24 9:36 AM

SmartTRAK is attending the upcoming North American Spine Society (NASS) meeting being held Sept. 25-28 in Chicago, Our team can't wait to see all of our colleagues at the premier meeting for the spine market. To help you get ready for the meeting, in the following video, Elise Wolf, SmartTRAK's VP & GM of Orthopedics and Digital, reviews the latest trends and developments in the Spine Enabling Technologies market.



If you would like to see more of what SmartTRAK has to offer in spine coverage, including some of our recent articles on the trends and developments in the Spine Enabling Technologies market, or if you would like to meet with us at NASS 2024 in Chicago,  just click the button below.

Continue Reading
2 min read

NASS 2024: Bone Replacement Developments to Know Before You Go

By Thomas Wallick on 9/23/24 1:35 PM

SmartTRAK is attending the upcoming North American Spine Society (NASS) meeting being held Sept. 25-28 in Chicago, and we can't wait to see all of our colleagues at the premier meeting for the spine market. To help you get ready for the meeting, Erin Dorgan, SmartTRAK Senior Analyst, Spine, has recorded this video update with an overview of the bone replacement products and companies to watch at NASS 2024.



If you would like to see more of what SmartTRAK has to offer in spine coverage and the bone replacement market, including some of our recent articles, or meet with us at NASS 2024,  just click the button below.

Continue Reading
2 min read

NASS 2024: What to Know Before You Go

By Thomas Wallick on 9/17/24 9:35 AM

SmartTRAK is attending the upcoming North American Spine Society (NASS) meeting being held Sept. 25-28 in Chicago, and we can't wait to see all of our colleagues at the premier meeting for the spine market. To help you get ready for the meeting, Erin Dorgan, SmartTRAK Senior Analyst, Spine, has recorded a video update with the trends, key players and innovations to know before the show.



If you would like to see more of what SmartTRAK has to offer in spine market coverage, including some of our recent articles, or meet with us at NASS 2024,  just click the button below.

Continue Reading
2 min read

HealthPoint Capital Investor Day 2024: What to Know Before You Go

By Thomas Wallick on 9/9/24 6:16 PM

The 2024 HealtThe 2024 HealthpointCapital Investor Day is taking place on Friday, Sept. 13 in Las Vegas, and SmartTRAK will be there. Elise Wolf, SmartTRAK VP and GM of Orthopedics, has a new video update with everything you need to know before you go.



If you'd like to see more of what SmartTRAK has to offer in orthopedic coverage, including some of our recent articles on extremities, spine, enabling tech and total joints, just click the button below.

Continue Reading
2 min read

AOFAS 2024: What to Know Before You Go

By Thomas Wallick on 9/6/24 12:39 PM

SmartTRAK is attending the upcoming American Orthopaedic Foot & Ankle Society Meeting (AOFAS), being held Sept. 11-14  in Vancouver, and we can't wait to see all of our colleagues at the premier meeting for foot and ankle. To help you get ready for the meeting, SmartTRAK's GM of Trauma & Extremities, Natasha Weeks, has recorded a video update with the trends, key players and innovations to know before the show.




If you'd like to meet with Natasha in Vancouver or just read more of SmartTRAK's coverage of the Foot & Ankle market, visit SmartTRAK Foot and Ankle Central.

Continue Reading
2 min read

ESMINT 2024: Meet with SmartTRAK in Marseille, France

By Thomas Wallick on 8/30/24 11:19 AM

SmartTRAK's Anne Staylor, VP & GM Neuro Therapies, will be attending ESMINT 2024

SmartTRAK is excited to attend the ESMINT Congress 2024, which will be held at the Pharo Congress Center in Marseille, France, September 4-6. Anne Staylor, SmartTRAK VP & GM Neuro Therapies, will be there to cover the latest Neurovascular news and developments. In this Market Snapshot video update, Anne provides the latest research and technologies impacting the market for neuro intervention, including trends to look for at the meeting.



If you'd like to meet with Anne at ESMINT, or see more of SmartTRAK's neuro coverage, just click the button below to visit SmartTRAK Neurovascular Central.


Continue Reading
  • There are no suggestions because the search field is empty.

Recent Articles