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SmartTRAK Life Sciences News and Analysis Blog

2 min read

LCD Uncertainty Bringing Disruption to CAMPs

By Susan Paquette on 3/25/25 9:45 AM

CAMPs 2025 meeting highlights the use of CAMPs in all sites of care.

SmartTRAK reports the latest news and trends in cellular, acellular and matrix-like products (CAMPs) from the CAMPs 2025 Wound Care Summit held February 28 to March 2 in Fort Lauderdale, Florida. Hosted by the Journal of Wound Care (JWC), CAMPs 2025 showcased new clinical research, consensus guidelines and presentations supporting the use of CAMPs amid uncertainties in reimbursement for these products in the US Market for Skin Substitutes.

The subjects discussed in this downloadable SmartTRAK Perspective article include:

  • The Broad Use of CAMPs
    • Sessions at CAMPs 2025 supported the broad use of CAMPs, including applications for diabetic foot ulcers (DFUs) and venous leg ulcers (VLUs) as well as those for limb salvage, acute care, tunneling wounds, Mohs surgery, trauma, burns and pressure ulcers (PrUs). SmartTRAK expects the use of CAMPs to ... (read more)
  • LCD Discussions Taking Center Stage
    • With the implementation of the MAC LCDs delayed until April 13th, a prevailing question among attendees at the conference was whether the LCDs would actually be implemented or further delayed. SmartTRAK spoke with clinicians and industry representatives to obtain their views on the LCDs and ... (read more)
  • Market Disruption – 2025 Earnings Projections
    • For public companies providing skin substitutes to the market, uncertainty was a major theme in their 2025 guidance SmartTRAK  summarizes comments from companies that mentioned the LCD in their 2025 revenue projections ... (read more)

Although a significant amount of discussion with clinicians and industry focused on revising the reimbursement methodology for skin substitutes, companies are still moving forward with clinical studies. SmartTRAK is currently tracking 26 clinical trials for DFUs and VLUs, as mentioned earlier and ...

To find out more about news and trends from CAMPs 2025, just click the button below to download the complete market perspective article "LCD Uncertainty Bringing Disruption to CAMPs" by Susan Paquette, VP & General Manager, Wound.


SmartTRAK is the Medtech industry’s only global Insights-as-a-Service solution for the Orthopedics, Wound Care, Regenerative Medicine and Neuro Therapy markets. SmartTRAK’s propriety methodology turns disparate data from hundreds of sources into powerful insights customers can rely on as the trusted source for strategic decision-making. The SmartTRAK enterprise platform includes rich daily updates, comprehensive market coverage and simple-to-use tools and dashboards for market, product and financial analysis. Customers leveraging the SmartTRAK platform also have direct access to market experts for inquiries and advisory services. If you would like a demo of what SmartTRAK has to offer and see how we can help increase proficiency, improve productivity and reduce costs for your company, just click here.

Topics: Wound Care
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3 min read

Artificial Intelligence in Wound Diagnostics: Four Companies to Watch in 2025

By Kris Flinn on 3/25/25 9:30 AM

SmartTRAK highlights four wound diagnostics companies utilizing artificial intelligence to watch in 2025.

Artificial intelligence (AI) is becoming increasingly ubiquitous in our personal and professional lives. AI is already being applied in healthcare in areas such as image analysis, personalized treatments and predictive care. Future potential applications include improved analysis of healthcare data, optimizing medication doses and enhancing patient education. The challenges of AI are also widely discussed, with ethical and legal concerns combined with a general worry that patient care could become dehumanized and distanced from healthcare professionals.

In this downloadable article, SmartTRAK identifies and discusses the following four diagnostic companies facilitating AI that should be watched in 2025:

  • eKare
    • Wound assessment company eKare has been at the forefront of the conversation around AI in wound care. The core functionality of inSight, a 3D digital wound imaging system, includes AI aspects such as ... (read more)
  • Mimosa Diagnostics
    • Canadian tissue oximetry company Mimosa Diagnostics primarily implements AI to enhance the usability of its Mimosa Pro device, which uses ... (read more)
  • Spectral AI
    • Texas-based Spectral AI has undertaken significant fundraising over recent years. Over $150 million of Biomedical Advanced Research and Development Authority (BARDA) funding since 2013 has facilitated ... (read more)
  • Swift Medical
    • Toronto-based Swift Medical saw a significant change in 2024. New leadership was announced in June as Dwayne Sansone and Stratos Davlos assumed the roles of CEO and CTO, respectively. The company received ... (read more)

The benefits of AI in wound care include accuracy and efficiency of wound characterization, remote monitoring, personalized care and increased accessibility to wound care ...

To find out more about how these companies are incorporating AI, just click the button below to download the complete market outlook article "Artificial Intelligence in Wound Diagnostics: Four Companies to Watch in 2025" by Kris Flinn, SmartTRAK General Manager, Wound.Get the Article

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2 min read

Feel the Pressure: Compression Trends for 2025

By Jay Merkel on 2/19/25 9:33 AM

SmartTRAK highlights the key trends in the US Compression Therapy market that will drive growth over the next few years.

In the US Market for Compression Devices, SmartTRAK projects revenues to reach a 5-year CAGR of +6.2%. In 2025, SmartTRAK expects mid-single-digit growth to continue and sees three key trends that will help drive growth over the next several years. These include:

  • Expanding Reimbursement for Lymphedema Products 
    • One of the biggest growth drivers for compression therapies in 2025 is expanding reimbursement for the treatment of lymphedema. With more than three million lymphedema patients estimated in the US alone, SmartTRAK expects ... (read more)
  • Improving Ease of Use for Compression Garments
    • SmartTRAK expects several companies to develop or refine compression garments in the years ahead with a focus on improving ease of use. With the growing number of patients having access to compression garments day and night, it’s become even more important for ... (read more)
  • Dynamic Compression Innovations Improving Portability
    • In the world of dynamic compression, portability is the name of the game and SmartTRAK expects to see ... (read more)

Want to stay ahead of the curve in the US compression device market for 2025 and beyond? Industry trends, regulatory changes and new reimbursement codes are shaping the future—are you prepared?

Click the button below to download Jay Merkel’s market outlook article, "Feel the Pressure: Compression Trends for 2025." As SmartTRAK’s senior analyst, Wound, Jay provides an informative analysis of the latest market shifts, including new compression codes and major code revisions set to take effect on April 1, 2025.

Get the Article

Topics: Wound Care
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4 min read

SmartTRAK's Top Blog Posts of 2024

By Thomas Wallick on 1/21/25 9:30 AM

In 2024, SmartTRAK continued to empower you to Be The Expert in the MedTech industry. As your trusted resource for up-to-date industry insights, we delivered real-time market data, analysis and actionable insights across the orthopedics, wound care, regenerative medicine and neurotherapy markets. Here are SmartTRAK's Top Blog Posts from 2024, offering valuable perspectives from our expert analysts.

  1. Skin Substitute Market Rocked by DOJ Investigations
    SmartTRAK believes the billions of dollars of Medicare abuse already uncovered is the tip of the iceberg in services billed to Medicare via the Physician Fee Schedule.

  2. Medtronic: Making Waves At NANS 2024
    Medtronic executives discuss how the company is making waves in interventional pain, minimally invasive spine and deep brain stimulation in an interview with SmartTRAK at NANS 2024.

  3. Spine Market Movers to Watch in 2024
    SmartTRAK highlights companies to watch as they continue their double-digit growth train with multiple catalysts for expansion in 2024.

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3 min read

Surgical Matrices Trends to Watch in 2025

By Doug Devens on 1/14/25 9:30 AM

SmartTRAK discusses market trends and movement in 2025.

The FY24E US Surgical Matrices Market is expected to increase by +5.5% YoY from FY23, a continuation of the increase from pre-COVID growth for the market. For FY25E, SmartTRAK projects the US Surgical Matrices Market will increase by +5.4% over FY24. This increased growth continues despite the growing distance from the pandemic to now and the presumed depletion of the procedure backlog developed during the pandemic. What is behind that growth? SmartTRAK looks at key trends to watch in 2025, including:

  • Breast Matrices Find New Ways to Grow
    • In the US Breast Matrices segment, SmartTRAK estimates an increase of +5.0% YoY. Historically, growth in breast matrices has been driven by allograft sales, since allograft breast matrices have been considered the standard of care and more allograft was required as breast reconstruction converted from subpectoral to prepectoral placement ... (read more)
  • Hernia Matrices Rely on Biosynthetics and Integra’s Return
    • SmartTRAK projects the US Hernia Matrices segment to end FY24E with an increase of +5.7% from FY23. Growth over the last several years has been driven primarily by gains in biosynthetic matrices such as Phasix and this trend is projected to continue ... (read more)
  • Other Events to Watch in FY25
    • Becton Dickinson (BD) expects to launch a new Phasix designed for umbilical hernias ... (read more)
    • Medtronic will continue to grow its self-gripping franchise ... (read more)

Click the button below to download and read the complete "Surgical Matrices Trends to Watch in 2025" market outlook article by Doug Devens, SmartTRAK Sr. Product Director/Sr. Analyst - Wound.Get the Article

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2 min read

UK Market Growth Undermined by Advanced Dressings Challenges

By Kris Flinn on 1/7/25 10:28 AM

SmartTRAK reports from the recent Wounds UK conference and discovers optimistic resilience in the face of challenging conditions.

SmartTRAK forecasts a challenging future for the UK Advanced Dressings Market. The UK has accessible outpatient reimbursement for dressings, has minimal higher-priced technologies such as Skin Substitutes and is the home market for two of the biggest global dressing companies. So why does this market show such low growth potential?

At the recent Wounds UK 2024 event, in an uncharacteristically sunny Harrogate, UK, SmartTRAK explored what is driving these variances and found a market in a period of change, as companies address commercial challenges with optimistic resilience, focusing on the following key topics:

  • Pricing and Contracts
    • The fall had seen large tenders completed for The NHS Supply Chain and NHS Wales. These offered the first opportunity for significant price reviews for dressings in the hospital channel since COVID-19. Most companies that SmartTRAK spoke to anticipate prices to ... (read more)
  • Wound Clinics
    • Private wound clinics continue to grow in the UK. The National Health Service (NHS) has been under significant pressure since COVID-19, and members of the public are increasingly open to ... (read more)
  • Lack of Product Innovation
    • There was a noticeable lack of new innovative products at the conference, with leading companies primarily focusing on ... (read more)

Click the button below to download and read the complete "UK Market Growth Undermined by Advanced Dressings Challenges" perspective article by Kris Flinn, SmartTRAK Senior Analyst - Wound. Get the Article

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8 min read

Market Responds to Final MAC LCDs

By Susan Paquette on 12/31/24 9:30 AM

SmartTRAK looks at the market’s response to the recently finalized LCDs and the potential impact on the US Market for Skin Substitutes.

On December 10, 2024, the Medicare Administrative Contractors (MACs) held a town hall session to discuss the Local Coverage Decisions (LCDs), “Skin Substitute Grafts/Cellular and Tissue-Based Products for the Treatment of Diabetic Foot Ulcers and Venous Leg Ulcers,” which were issued on November 14. The proposed LCDs were announced on April 25 of this year, a comment period followed, and then things went black as the MACs contemplated whether any changes should be made to the LCDs. Two key improvements in the final version included an increase in the number of skin substitute applications from four to eight and an increase in care time from 12 to 16 weeks. In this article, SmartTRAK will discuss the ongoing activities since these LCDs were announced, including the requirement for published peer-reviewed clinical evidence, market activities to shore up position and activities to rescind the LCDs. The article will close with SmartTRAK’s forward analysis of the impact of these LCDs on the market should they be implemented as planned.

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3 min read

Facing the Payback Crisis: Challenges Threatening Italy’s Medical Device Sector

By Anikó Szekér on 12/17/24 6:05 PM

In an interview with SmartTRAK, Gennaro Broya de Lucia, president of the National Board of Directors at PMI Sanità, offers a comprehensive summary of the challenges for the medical device market in Italy, which places hundreds of companies at risk in the country.

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2 min read

Negative Pressure: Still Innovating, Growing and Expanding

By Jay Merkel on 12/17/24 9:13 AM

SmartTRAK examines the market dynamics, innovations and growth drivers for Negative Pressure Wound Therapy.

Since KCI (now  Solventum) introduced the wound V.A.C. to the market in 1996, traditional Negative Pressure Wound Therapy (tNPWT) has become the standard of care in hospitals for the treatment of hard-to-heal wounds .  While tNPWT has and will continue to experience low-single-digit revenue growth over the next several years, most of the growth in this space has been in single-use NPWT (sNPWT). According to SmartTRAK's US External Devices Market Overview, the US Market for sNPWT is forecasted to grow at a 5-year CAGR of roughly +13%
 

In this article, SmartTRAK provides an overview of the market dynamics impacting both the tNPWT and sNPWT segments of the US External Devices Market, including:

  • Traditional Negative Pressure
    • Solventum and Smith+Nephew (SNN) are two key players in the tNPWT category, with a combined US market share of almost ... (read more)
  • Single-Use Negative Pressure
    • Like the tNPWT market, both Solventum and SNN are key players in the sNPWT segment, together owning the vast majority of the market. sNPWT has been attracting a lot of interest from wound care companies, large and small, due to its sustained double-digit growth globally. SmartTRAK identifies and discusses three market strategies that are currently playing out in sNPWT as companies position themselves to capture share in this fast-growing segment. They are:
      • Large Dressing Companies Expanding into the sNPWT Adjacency
      • Start-Ups Focus on Pump-Free Products.
      • Growing the Market Through Expanded Use, Clinical Evidence ... (read more)

Click the button below to access and read the complete "Negative Pressure: Still Innovating, Growing and Expanding" article by Jay Merkel, SmartTRAK Sr Analyst, which highlights key large studies on the use of sNPWT in 2024, breaking them out into the studies that show benefits and the studies with moderate or no benefits. Get the Article

Topics: Wound Care NPWT
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4 min read

Reimbursement Changes: Wound Dressings Under Threat in Germany

By Anikó Szekér on 10/1/24 9:30 AM

In an interview with SmartTRAK, Dr. Willi Schnorpfeil, an expert in reimbursement strategies, offers a comprehensive overview of the regulatory changes for advanced wound care products in Germany, which pose a potential threat to both market stability and patient care.

In an interview with SmartTRAK, Dr. Willi Schnorpfeil, managing partner of Value & Dossier and Reimbursement Specialist, provides insights into the scope, impact and potential future developments of changes in Germany’s reimbursement landscape, specifically concerning the Advanced Wound Dressing Market. Dr. Schnorpfeil highlights the challenges faced by the industry in meeting new evidence requirements and the possible implications for patient outcomes. This conversation sheds light on the complex regulatory environment in Germany and its broader implications for the healthcare sector across Europe.

Click on the video below to listen to SmartTRAK’s interview with Dr. Schnorpfeil (24:18 minutes), which was recorded on August 22. A link to download the complete transcript of the interview is also provided below. 

 

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