Despite the seemingly never-ending COVID-19 epidemic, SmartTRAK continued to keep you informed of everything that transpired in the MedTech industry in 2021. As the leading provider of real-time market data and analysis for the orthopedic, wound, regenerative medicine and neuro therapies markets, SmartTRAK is uniquely suited to make you the expert on all the latest developments. Our knowledgeable analysts covered a lot of ground, everything from breaking medical device event coverage to interviews with some of the industry's top thought leaders.

Here are SmartTRAK's Top 10 blog posts of the past year that garnered the most attention from you and your colleagues, plus 3 bonus posts, because at SmartTRAK we always strive to deliver more than what's expected!

Trends in OrthoBiologics & Regenerative Medicine: A Surgeon's Perspective
by Freddy Buntoum

In this wide-ranging interview with SmartTRAK, Dr. Wasik Ashraf, an Orthopaedic Surgeon specializing in Sports Medicine, gives his view of CMS' FY21 OPPS-ASC Final Rulemaking, and discusses emerging trends and innovation in OrthoBiologics and Regenerative Medicine.

SmartTRAK highlights what’s new in orthopedics, sports medicine, wound care, regenerative medicine and neuro therapies, with a spotlight on Depuy Synthes, a subsidiary of J&J. We constantly monitor the worldwide MedTech industry, sifting through the noise to present to our subscribers the most relevant international news, trends, new products, patents, research, financial data and competitor developments in the global life sciences industry.

The following is a sampling of some recent updates covering Depuy Synthes that were compiled, reviewed and posted in real-time by our SmartTRAK analysts.

New Products:

• DePuy Synthes will distribute Expanding Innovations’ X-Pac Expandable Lumbar Cage System in the US. The system allows for controlled expansion of both height and lordosis and post-packing of graft.
• In its Q420 earnings call, JNJ touted the FDA clearance of its VELYS Robotic-Assisted Solution for use w/ the ATTUNE* knee system. The Company will launch its VELYS robot for TKA in 2021, however, specific timing was not provided. JNJ Q420 Earnings Transcript on Seeking Alpha
• WFS analyst Larry Biegelsen notes that in addition to competitive advantages including small footprint, digital connectivity, short set-up time & small learning curve, JNJ’s VELYS robot is expected to be cost-effective w/ prior commentary suggesting a price point of ~$250K.
  
  

Sure you read the news, a blog or journal or two, but you do you ever truly feel like you know what your competition is up to? SmartTRAK does! We provide real-time market intel on the MedTech industry including trends, news, financial data, competitor developments and more.  Our platform is fueled by industry experts, all of whom have had years of previous experience working at some of the biggest players in the industry.  Our team knows what's important to you and we keep our eye to the competition 24/7-- so that our subscribers can save time and find all the competitive intel they need in one place.

SmartTRAK currently features profiles on an ever-growing growing list of over 7,000+ products, including product descriptions, classifications, indications, clinical updates, regulatory status, studies, reimbursements, sales and distribution and more. Learn more about SmartTRAK's competitor profiling below:

SmartTRAK also provides up-to-date, detailed company overviews, including the latest intel, revenues and financial outlooks, strategic alliances and more on over 1,100+ companies, and the list is growing daily. New to a particular industry, or looking to expand into new territory? SmartTRAK's company and product profiles can help you get the lay of the land quickly:

 

A subscription to SmartTRAK provides you with access to our comprehensive coverage of Orthopedics, Wound Care, Regenerative Medicine and Neuro Therapies markets worldwide. In addition, all subscribers receive a Daily Updates email containing the latest need-to-know news curated by our expert analysts. It's the perfect way to start your day! If you would like to learn more about   SmartTRAK , or to see if your company subscribes, just click the button below.

In the fast pace world of MedTech, the best industry players always look to evolve, create and innovate. Usually, the responsibility comes down to R&D, Marketing and Business Development to know the landscape and spot the opportunities.

Having worked with many successful Research and Development teams over the years we set out to uncover:

• What sets successful teams apart from those that are less successful?
• Is great data a differentiator?
• What can teams do to put themselves on track to greater success?

Learning from our subscribers and also from our Analysts with backgrounds in R&D, we put together SmartTRAK’s Top 3 Tips for Better Product Development Success. We're excited to share our learnings with you!

Just click the image below to download a PDF of SmartTRAK’s Top 3 Tips for Better Research & Development Success.

SmartTRAK’s consulting business is growing and we need experienced professionals to grow with us! We're looking for subject matter experts with 10+ years of relevant industry experience and expertise in the following areas:

Over the past few months, the SmartTRAK team has been hard at work preparing for some significant market coverage expansion for 2021.  Our Analysts have been diligently monitoring the marketplace and speaking with our subscribers to understand where we should focus our market intelligence efforts next. We are thrilled to announce the following market segments will be launching soon! If you're interested in learning more or if you would like a demo of these new areas, please reach out. We'd love to show you the platform and how real-time intelligence can lead to real-time results.

Arthroscopic Technologies

Launching February 2021

SmartTRAK is expanding its Sports Medicine coverage, covering arthroscopic enabling technologies and devices including:

• Visualization
• Mechanical resection
• Radio frequency ablation
• Fluid management
  
  

We are pleased to announce that Jenny Blair, MD, has joined the team at SmartTRAK as Senior Analyst/Editor. Jenny has 10+ years' experience as an award-winning journalist and analyst. Formerly a board-certified emergency physician, Jenny has provided coverage of device markets for Medtech Insight and contributed to Univadis, Medscape, MedPage Today and Discover.

Meet Jenny Blair:

What is your role with SmartTRAK? I’m a Senior Analyst/Editor helping to cover Neuro Therapies and Digital/CAS and providing occasional editorial and analyst support across all modules and product lines.

What do you like about SmartTRAK? The interface is clean, inviting, and information-rich.

What is something special or unique that you bring to SmartTRAK subscribers? I’m an unusual creature—a science and medical writer and journalist as well as a former emergency physician. So I’m at home speaking with and synthesizing information from a variety of experts while also knowing firsthand about some of the challenges clinicians face.

2020 was a tumultuous year like no other, and SmartTRAK, the leading provider of real-time market data, analysis and advisory services for the orthopedic, wound, regenerative medicine and neuro therapies markets, was here to keep you informed of everything that transpired in the MedTech industry. SmartTRAK covered all the key happenings in 2020, providing comprehensive industry coverage of the latest trends, news, intel and interviews most important to you.

Here are SmartTRAK 's Top 10 blog posts of the past year with 3 bonus posts, because at SmartTRAK  we always strive to deliver more than what's expected!

 

1) A Critical Crossroads for COVID-19: An Interview with Krishnan                             Chakravarthy
   by Anne Staylor, 3/23/20

Krishnan Chakravarthy, MD, PhD discusses the COVID-19 pandemic, current and evolving methods for containing and treating the virus, how it's changing the practice of pain medicine and its impact on industry in an interview with SmartTRAK.

2) Europe: New Routines in Greetings and in Wound Management 
     by Anikó Szekér, 12/21/20

SmartTRAK examines the Top 5 countries in Europe during the time of COVID-19 and estimates how the Advanced Wound Dressing Market will be impacted in 2020 and 2021.

3) What's New in Spine and Orthopedic Computer-Assisted Surgery (CAS)
     by Elise Wolf, 11/24/20

SmartTRAK highlights what’s new in the Spine and Orthopedic Computer-Assisted Surgery (CAS) markets.

We are pleased to announce that Matt Golembeski has joined the team at SmartTRAK as Director of Sales. Matt has 15+ of sales and sales management experience in the medical device industry with a concentration in spine and spine-supportive technologies.

We are pleased to announce that Tim Patrick has joined the team at SmartTRAK as Senior Manager of Corporate Accounts. Tim has 5+ years experience in Medical Device Sales and Healthcare IT. Tim had prior roles at Zimmer Biomet and Abbott Laboratories.

Meet Tim Patrick:

What is your role with SmartTRAK? I’ve joined the commercial team as a Senior Manager of Corporate Accounts.

What do you like about SmartTRAK? It’s tough to keep this question to a paragraph, but I will do my best! The space, product and people are what really intrigues me about SmartTRAK. The Medtech/Software space is ever changing and as dynamic of a space that I’ve been involved with. The product is absolutely incredible. The type of data we provide at your fingertips is a must have. Lastly, I’ve come from large Fortune 500 companies who have claimed to be a tight knit team but nothing compares to what we currently have at SmartTRAK. From the other reps, analysts, and up to the CEO it truly is the best culture I have ever been a part of.