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SmartTRAK Life Sciences News and Analysis Blog

5 min read

Medtronic Ups its Game with Percept DBS and BrainSense Technology

By Anne Staylor on 3/13/20 9:30 AM

Mike Daly, VP and GM of Medtronic’s Brain Modulation, discusses the Company’s new Percept DBS System with BrainSense Technology in an interview with SmartTRAK

Although Medtronic has lost share in deep brain stimulation (DBS) over the last several years, the Company upped its game recently with the EU launch of its new Percept PC Neurostimulator with BrainSense technology, which received CE Mark in January 2020. Percept is a primary cell DBS device that can send and record brain signals while delivering therapy to patients for the treatment of symptoms associated with Parkinson’s disease, essential tremor, primary dystonic, epilepsy and obsessive-compulsive disorder.  Although Percept is currently available in the EU for open-loop sensing, the device is closed-loop capable, and Medtronic plans to conduct additional research in closed-loop DBS in hopes of eventually gaining regulatory approval for an Adaptive DBS system. 

To find out more about Percept DBS, BrainSense technology and what’s next for Medtronic’s Brain Modulation Business, click on the following video to listen to SmartTRAK’s interview with Mike Daly, Vice President and General Manager of the Brain Modulation Business within Medtronic. A transcript of the interview is also provided below.

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3 min read

SmartTRAK Seeking an Enterprise Sales Executive

By Sharon O'Reilly on 3/2/20 4:45 PM

Location: Northeast US near the Boston Area

Full-time Position

Position:

Are you a proven hunter with a successful track record in medical device or healthcare enterprise sales? Are you looking for flexibility beyond your four office walls? Would you thrive in an entrepreneurial environment? If so, we’d like to talk to you. We’re BioMedGPS the creators of SmartTRAK, the leading strategic advisory and healthcare analytics provider in the life sciences industry. Our team is expanding and seeking a Enterprise Sales Executive who can grow with us. The Enterprise Sales Executive will be responsible for selling SmartTRAK’s suite of business intelligence solutions to C- suite and other senior level executives in major medical device companies, as well as building long term strategic programs and relationships at all levels of the enterprise.

About SmartTRAK
SmartTRAK is the first real-time business intelligence portal used by major orthopedic, wound, regenerative medicine and neuro therapies companies. We are driven by data but fueled by insights. Curated by industry experts, our up-to-date data, analytics and competitive intelligence help medical device executives make more informed strategic business decisions.

Learn More and Apply

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4 min read

SmartTRAK's Anne Staylor at the International Stroke Conference 2020

By Lindsey Wolejko on 2/17/20 11:02 PM

Anne Staylor, SmartTRAK's Managing Editor and Director of Advanced Technologies, will be attending the International Stroke Conference 2020, to be held at the Los Angeles Convention Center, Feb 19-21.

The theme for the conference is A New Era for Stroke Science and Brain Health. According to their website "The International Stroke Conference is the world’s premier meeting dedicated to the science and treatment of cerebrovascular disease. This 2½-day conference features more than 1,700 compelling presentations in 21 categories that emphasize basic, clinical and translational sciences and provides the opportunity to network with thousands of colleagues in the stroke field from around the world with wide-ranging expertise and experience."

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1 min read

NANS StartUp Spotlight: Micro-Leads Medical

By Lindsey Wolejko on 2/7/20 9:38 AM

Micro-Leads Medical, based in Somerville, MA, showcased HD64, an emerging, high-resolution spinal cord stimulation therapy for treating chronic focal pains of the low-back, trunk, extremities and feet at NANS 2020. Anne Staylor, SmartTRAK's Managing Editor and Sr. Director of Advanced Technologies, attended the NANS 2020 Emerging Technologies Forum and saw this novel technology designed for the spinal cord stimulation market.

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3 min read

SmartTRAK's Anne Staylor at NANS 2020 in Las Vegas

By Lindsey Wolejko on 1/27/20 9:00 AM

Anne Staylor, SmartTRAK's Managing Editor and Director of Advanced Technologies, is in Las Vegas attending NANS 2020, the North American Neurological Society's  23rd annual meeting, and, as you can see from the photo above taken at NANS, she is already thinking about NANS 2021 in Orlando. The theme of the this year's NANS is “Driving Innovation Through Science and Evidence.”  Anne, who covers Neuromodulation for SmartTRAK, will be reporting on the meeting through articles and interviews...

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6 min read

Know Before You Go: NANS 2020

By Thomas Wallick on 1/20/20 4:19 PM

Are you getting ready to head out to Las Vegas to attend NANS 2020 - the North American Neuromodulation Society 23rd Annual Meeting? We sat down with Anne Staylor, SmartTRAK's Managing Editor and Senior Director of Advanced Technologies for our new series, Know Before You Go, to find out what she's looking forward to ahead of NANS 2020.

NANS 2020, billed as the premier meeting in the field of neuromodulation, is being held this year at Caesars Palace in Las Vegas, NV, and will showcase the latest scientific research and technical advancements in neuromodulation.

To hear Anne's take on the upcoming meeting, just click on the following video to listen to the full interview. A transcript of the interview is also provided below the video.

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20 min read

Abbott's Proclaim XR: Extended Battery Life in a Recharge-Free SCS

By Anne Staylor on 1/14/20 12:43 AM

Abbott’s Allen Burton, MD, discusses the Company’s new recharge-free Proclaim XR Neurostimulation System in an interview with SmartTRAK

In the market for Spinal Cord Stimulation (SCS), companies have been looking at different ways to extend the battery life of an implantable pulse generator (IPG) and minimize the amount of time patients spend recharging a device. One competitor that’s making advances in battery longevity is Abbott Laboratories.

Armed with its own research that showed patients do not like recharging, Abbott launched the recharge-free Proclaim Elite SCS in 2017 with a patient-centric strategy and an eye for capturing share in the US SCS market. Since then, there have been questions about battery life, and whether or not a recharge-free IPG would have to be replaced more frequently than a rechargeable SCS.

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8 min read

SmartTRAK Seeking an Enterprise Sales Executive

By Sharon O'Reilly on 1/8/20 12:58 PM

Location: Northeast region of US (NY, NJ, MA, PA)

Full-time Position

Position:

BioMedGPS, a leading strategic advisory and healthcare analytics firm serving the life sciences industry, is seeking a Director of Enterprise Sales with extensive healthcare B2B experience for its SmartTRAK Business Intelligence platform and related products. Applicant must reside in the Northeastern region of the USA for easy access to major accounts.

SmartTRAK is the first business intelligence portal that provides real time data, analytics and curated content by a team of industry experts to help medical device executives make more informed strategic decisions. SmartTRAK is utilized by leading medical device companies within the orthopedic, wound care, regenerative medicine and neuro therapeutic areas. The Director of Sales will be responsible for selling SmartTRAK’s suite of business intelligence solutions to C- suite and other senior level executives, as well as building long term strategic programs and relationships at all levels of the enterprise.

Learn More and Apply

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4 min read

Q319 SCS Market Recap: Getting Back on Track

By Anne Staylor on 1/3/20 10:03 AM

The SCS market is still down YoY, but improved sequentially as companies get back on track

In Q319, US and WW spinal cord stimulation (SCS) revenues continued to be down YoY against tough comps, but the rate of decline slowed sequentially for most companies as they address ongoing commercial execution issues, customer destocking and initiate new product launches. In the US, SCS revenue was down -4.7% in Q318 according to SmartTRAK Financial Dashboard, an improved sequential growth rate vs a -6.3% YoY decline in Q219. On a WW basis, the SCS market followed a similar pattern, with Q319 revenue of...

Among the many topics covered in the complete, comprehensive Q319 SCS Market Recap* are:

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13 min read

Rapid Medical: Innovative Strategies in Stroke Care

By Anne Staylor on 11/14/19 1:10 PM

Rapid Medical CEO Ronen Eckhouse discusses the Company’s latest innovations, the plan for bringing its novel neurovascular devices to market, and Rapid’s strategy for competing in the market for neurovascular devices in an interview with SmartTRAK

To listen to the interview, click on the following video. A transcript of the interview is also provided below, as is a link to download the transcript.

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