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SmartTRAK Life Sciences News and Analysis Blog

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Scott Brown, Integra LifeSciences, Tells Why He Uses SmartTRAK Every Single Day

5/15/17 3:07 PM

SmartTRAK Customer Testimonial

SmartTRAK user, Scott Brown, Director Strategic New Market Development, Integra LifeSciences tells why he uses SmartTRAK to manage his business every single day.

Scott Brown Video Testimonial


Why do you like SmartTRAK?

Scott Brown, Integra Life Sciences

"I like SmartTRAK because every morning I get up and turn on the computer and I've got my dashboard right there, essentially telling me what's new in the space; who's doing what, what new clinical studies are being conducted, and where the focus may or may not be shifting. It also helps me identify new opportunities in which we can potentially expand our business."

What are the top three uses you have for SmartTRAK?

Scott Brown, Integra Life Sciences

"The first is really staying abreast of what's happening in the specific spaces that you cover. Second, ultimately is, understanding who's doing what; what the competition is up to, what potential strategic partners are doing and how there may be good synergies there. And thirdly it sometimes helps generate new ideas in which we could explore new market development and new business development."

Thank you Scott!

Scott Brown Integra Life Sciences SmartTRAK Customer Testimonial.jpg


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Topics: SmartTRAK News

Anne Staylor
Written by Anne Staylor

Former Senior Editor, Medtech Insight. +25 years in various leadership roles in business intelligence, marketing, communications, product management, and consulting for medical device industry, hospitals, physician groups, insurers. Registered nurse and former Director of Marketing for a national ambulatory surgery company.

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