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SmartTRAK Life Sciences News and Analysis Blog

5 min read

SmartTRAK Announces New Chief Growth Officer Linda Bernier

By Thomas Wallick on 10/26/22 10:15 AM

SmartTRAK is pleased to announce that Linda Bernier has been named new Chief Growth Officer (CGO). Linda will oversee Sales, Customer Success and Marketing. She will be involved with projects ranging from customer retention and satisfaction, licensing new tools and data sources, new products and strategy, marketing and new messaging, among others. She comes with a depth of experience in the healthcare and SaaS world, having held CEO and Chief Marketing Officer positions during her career

"Linda has great leadership and interpersonal skills (positivity, woo and communication are among her top strengths), and she likes to put ideas into action and get things done (achiever and strategic also in her top 5). Above all, she brings the experience, knowledge and confidence we have needed to successfully make the pivot to becoming a SaaS company with our new SmartTRAK Enterprise offering." SmartTRAK CEO Sharon O'Reilly

Meet Linda Bernier, SmartTRAK's new Chief Growth Officer:

What is your role with SmartTRAK? As Chief Growth Officer, my main objectives are to execute our founder and CEO Sharon O’Reilly’s vision for SmartTRAK and to achieve the company’s full potential as the leading market insights solution for the MedTech industry. In my role, I’ll be working with the sales, marketing and customer success teams to execute key initiatives to profitably grow the company. These initiatives include increasing client engagement, continuing our stellar > 95% retention rate through voice of client, acquiring new clients, elevating the SmartTRAK brand and expanding SmartTRAK’s portfolio of products and services, including the potential entry into new markets.
 
What do you like about SmartTRAK? When I listen to customers, they consistently say SmartTRAK is their trusted source for

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2 min read

SmartTRAK Hosts "The State of the Spine Market" Webinar

By Thomas Wallick on 9/13/21 9:49 AM

Register now for SmartTRAK's "The State of the Spine Market" webinar to be held on Wednesday, September 22, 2021 at 1:00 pm ET. Learn from SmartTRAK's General Manager of Spine, Julianne Burns, about the latest trends in the Spine market and how COVID-19 continues to impact the market. 

Agenda:
  • A Look Back: How COVID Impacted the Spine Market in Q1 & Q2
  • Q3 and Beyond: Dealing with Delta and More
  • Market Drivers & Trends
  • Q&A

Registration is free but limited. Sign up now to reserve your spot!

Julianne Burns, Smarttrak's General Manager, Spine, has 15+ years' experience in consulting, market development and marketing in the spine industry, including 7+ years at Medtronic Spinal & Biologics.

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2 min read

SmartTRAK Announces Innovations Ahead!

By Lindsey Wolejko on 8/27/21 9:18 AM

Easily accessible from your computer, tablet or smartphone, SmartTRAK is the most comprehensive business intelligence platform for the MedTech industry. SmartTRAK's real-time data allows everyone in your organization to tap into the same data to drive strategic consistency and increase collaboration across your enterprise. Need help with your roadmap? Watch the video below to learn how SmartTRAK can help.


Planning to go to AAOS? Meet with us in San Diego to learn more about what's coming down the road, including:

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